BSA received a nice write-up in the Boston Herald yesterday (link below). This is the first time we have received coverage from traditional media, so it was a nice milestone for us. The ad business isn’t a sexy one, and it’s hard to get coverage. The angle they took on the story was our size:
“Lean is the word these days for start-ups, and it doesn’t get much more lean than a total footprint of exactly one cubicle.”
I like this angle - what we’re able to do with so few people is what makes me proud about BSA. But maybe next time they will let me chose the photo :)