An Analytics Picture Is Worth A Thousand Words

We’re in the midst of a pretty large project at BuySellAds. The new product we’re working on has the potential to be disruptive to our current business - for better or worse, and we’re dedicating the majority of our resources to it right now. This morning, I was doing some research on which browsers and versions are most valuable to us. I’m putting together a list of browsers that need to work well or degrade gracefully. While I didn’t have very high expectations of IE6, I was certainly surprised at what I found.

First surprise: We actually have a decent amount of traffic from users using IE6 (50K visits last 30 days).

Second surprise (after confirming that our eCommerce tracking is definitely working): We have 0 (yes, ZERO) transactions in the last 30 days from people using IE6:

IE7 & IE8 were not far behind, either, with Firefox, Chrome and Safari (in that order) leading the pack (to no surprise).