A discussion sparked the other day at BuySellAds about how most web-based software is still pretty rough around the edges. There always seems to be some part of every application that either hasn't evolved with the same finishing touches as its predecessor, or was built in a rush and never really finished off properly to begin with. I encounter plenty of apps that I would love to use, but so many of them seem like they just haven't gone that extra mile to really seal the deal and create a piece of software that I can't live without.

Now, I get it, building great software takes time. Our own application at BuySellAds for advertisers and publishers has plenty of spots...